More Leads From The Website You Already Have
FirstLook adds an AI visualization widget to your site in minutes. Homeowners see their project come to life — then hand over their contact info to get the result. You get the lead automatically.
No coding required • Works on any website • Setup in under 10 minutes
Trusted by home service businesses across the US
How it works
From website visitor to booked lead in 3 steps
Homeowner takes a quick quiz
They answer 3–5 questions about their project — style, size, timeline. Takes under a minute.
They upload a photo of their property
A photo of their yard, house exterior, or space. Nothing fancy required — a phone photo works fine.
They see the AI result and submit their info
Before they can view the finished visualization, they enter their name, email, and phone number. You receive the lead the moment they hit submit.
The result is gated behind contact info — so every visualization request becomes a lead for your business.
Homeowners think visually. Most contractor websites don't.
Over 70% of homeowners say seeing a realistic preview makes them more likely to request a quote
The average contractor website converts less than 2% of visitors into leads
FirstLook customers capture contact info from visitors who would have otherwise left
FirstLook bridges the gap — turning passive browsers into active leads.
Built for home service businesses
Landscaping
Show homeowners their dream yard
Exterior Painting
Let them pick their perfect color scheme
Artificial Turf
Visualize the transformation
Fencing
Preview style and layout options
More verticals coming soon
Everything you need to capture and manage leads
AI Before/After Visualization
Realistic project previews from a single photo.
Automatic Lead Capture
Contact info gated behind every result.
Instant Email Notifications
Get notified the moment a lead submits.
Lead Dashboard & Analytics
Track, manage and convert in one place.
Easy Website Embed
Two lines of code on any platform.
Quiz Customization
Tailor the questions to your services.
Simple, transparent pricing
$197
$95/month
Locked in for founding members
- Up to 50 leads/month
- Email lead notifications
- Lead dashboard
- Embeddable inline widget
- Quiz customization
- GoDaddy, Wix, WordPress, Squarespace support
One-time $199 setup fee
Get Started$397/month
For businesses serious about lead volume
- Unlimited leads
- Email + SMS notifications
- Zapier webhook integration
- Priority support
- Everything in Starter
One-time $199 setup fee
Get StartedReady to turn your website into a lead machine?
Join our founding member program and lock in $95/month before we hit 10 clients.